Ready To Launch
Contact
Research
Strategy
Marketing
Market Research
Services
Methodologies
All MethodologiesFocus GroupsSurveysIn-Depth and Telephone Depth InterviewsEthnographyMarket Research Online CommunitiesCreative TestingShop Along ResearchIn Home Use TestingMarket Intelligence ReportsSocial Listening
Strategy Development
Brand Strategy
Marketing Strategy
Digital Strategy
Marketing Services
Identity Creation
All ServicesLogo DesignBusiness EssentialsBrand Governance
Asset Development
All ServicesWeb DesignPackaging and Labelling DesignSignage DesignContent Creation
Growth Services
All ServicesSearch Engine OptimizationGenerative Engine OptimizationPay-Per-Click AdvertisingSocial Media MarketingBlog, Vlog Management
About UsContact
Market Research

Uncovering, Strategizing and Mobilizing Consumer Insights to Help Businesses Achieve Their Goals

At Ready to Launch, we believe in the power of genuine curiosity and rigorous analysis. Founded in 2014 and based in the heart of Los Angeles, California, we're a boutique market research agency dedicated to delivering actionable insights that help you understand your consumers better.

To meet increasing demand, we’ve now expanded our services offering strategy and marketing, making us a partner who’d walk the entirety of your brand development journey.
Ready To Launch Research helping organizations make informed decisions
Philosophy

Our Philosophy

Assume nothing, challenge everything! We challenge the status quo and dive deep into the minds of your target audience. By combining innovative market research methodologies with a collaborative approach, we aim to uncover hidden opportunities and potential pitfalls. We take a consultative approach and provide a personalized service each step of the way. No AI Chatbots, no hold times, no shouting representative into the phone. We provide tailored service to fit your needs, no matter the size of your organization.
Philosophy

Our Commitment
‍

Team discussing ideas around a meeting table in professional setting.
Two colleagues collaborating and smiling while working on a laptop together.
Committed to You
Our experienced team is dedicated to helping you achieve your goals.
Committed to Excellence
All solutions to be upheld to the best terms of quality and industry standards.
Committed to Integrity
Holding ourselves to the highest values of ethics, we strive to adopt best practices without compromise and full transparency.
Committed to Collaborate
We work with you and not for you. We’re accessible, hands-on and walk alongside you, helping you achieve your goals with accuracy and precision.
Committed to Progression
Passion for learning and developing unique research, strategy and marketing based on futuristic practices and methodologies.
Photo of the Ready To Launch Research founder
Our Founder

Jenny Karubian

Jenny is a professional market researcher, facilitator and moderator who’s based in Los Angeles, California with over 15 years of experience in market research.

Driven by a curiosity in human behavior, Jenny holds degrees from UCLA, Emory University, and the New School for Social Research. A career social scientist, she has studied, taught, and practiced anthropology and sociology.

Since founding Ready To Launch Research in 2014, Jenny has conducted market research studies for industry leading companies, governmental organizations, and non-profits. Jenny has also moderated over 5,000 sessions, helping numerous brands discover insights into their target audiences and implement strategies to help them achieve a multitude of business and organizational goals.
Our Team

Collective Excellence and Experience

Ready to Launch is a dynamic group of skilled professionals who bring a wealth of experience and knowledge to every project. With backgrounds in anthropology, social sciences, market research, strategy and execution, we possess a unique ability to blend research, strategy and marketing methodologies to deliver a comprehensive end-to-end solution.
Photo of Jenny, Ready To Launch Research team member
Jenny Karubian
President and Founder
Photo of Danyel, Ready To Launch Research team member
Danyel Arias Schreiber
Project Supervisor
Photo of Anthony, Ready To Launch Research team member
Anthony Givens
Technology and Remote Work Specialist
Photo of Ryan, Ready To Launch Research team member
Ryan Shovey
Film Editor

Why Us?

While there are a myriad of research, strategy and marketing agencies out there, here are a few ‘uniquely us’ factors you may find interesting.
Personalized Partnership
You'll work directly with experienced consultants who take the time to understand your business and guide you every step of the way. No chatbots, call centers, or impersonal handoffs, just responsive, personalized support from people who know your business.
End-To-End Continuity
We are a full-service marketing partner that understands your market inside out, can develop authentic strategies that deliver successful marketing outcomes and roll it out. All under one roof, saving you the hassle of coordinating vendors, avoiding communication gaps, frustrating handoffs, and, more importantly, the loss of insight that comes with juggling multiple vendors toward a single objective.
Real Work, Real People
Our deliverables are 100% human-led. We use AI as a powerful tool to expedite R&D, data processing, and creative iteration, never as a replacement for human expertise, experience, judgment, or creativity. Every insight, strategy, and execution is shaped by experienced professionals who bring genuine curiosity, ethical rigor, and real-world context to your project.
Cross-Phase Data-First Execution
We offer marketing executed using research-driven strategies built on critical data and actionable insights, not assumptions, templates, textbook strategies, or surface-level research. As the saying goes, with the right data, you can’t go wrong. Authentic, contemporary data is at the core of everything we do.
Measurable Outcomes
We tie everything back to overall business results, i.e., leads, higher revenue, stronger brand presence, and better ROI. Our data-first execution approach enables data-driven results, quantifiable outcomes, and greater accuracy in forecasting and planning. We focus on what matters to your bottom line, long term.
Agility and Expertise
Boutique-level attention with full-service capabilities. Over a decade of service experience, having served more than 24 industries across 12 countries, does not detract from our personalized approach. We walk the entire brand development journey alongside you. After all, brand development is a collective effort, a true partnership between client and agency.
Competitive and Custom
We understand budgetary constraints, and we also understand the critical role each of our service pillars plays in business success. We believe research, strategy, and marketing should be accessible to all business classifications. That’s why we work backwards from your budget to ensure the best fit at the most competitive price points.

Book Your Free Consultation

Ready To Launch Research logo

Ready To Launch

1317 N San Fernando Blvd #152 Burbank, CA 91504

+1 818 741 1281
Research
Services
Strategy
Brand Strategy
Marketing Strategy
Digital Strategy
Marketing
Identity CreationLogo DesignBusiness EssentialsBrand Governance
Asset DevelopmentWeb DesignPackaging and Labelling DesignSignage DesignContent Creation
Growth ServicesSearch Engine OptimizationGenerative Engine OptimizationPay-Per-Click AdvertisingSocial Media MarketingBlog, Vlog Management
About UsContact

© Ready To Launch Research