CASE STUDIES

The transformative power of market research in the real-world!

February 4, 2026

C++ Community Engagement Through Focus Groups

Ready to Launch Research was engaged to explore brand perception and community engagement within the C++ programming community.

More

February 4, 2026

Longitudinal Ethnography and Online Community Grocery Study

Ready to Launch Research partnered with a leading national food producer to explore how multicultural families shop, cook, and make food choices.

More

February 4, 2026

Socially Distanced Santa Claus

In 2020, a leading mall operator partnered with Ready to Launch Research to rethink the traditional Santa Claus experience in light of COVID-19 safety concerns.

More

February 4, 2026

CAR T Treatment Guide for Cancer Patients and Caregivers

Ready to Launch Research collaborated with a national nonprofit cancer support organization on a three-year initiative to develop an educational resource for CAR T-cell therapy patients and their caregivers.

More

February 4, 2026

Immunotherapy Education for Cancer Patients and Caregivers

As immunotherapy becomes more common in cancer treatment, there’s an urgent need to develop educational resources tailored to the needs of patients and caregivers.

More

February 4, 2026

Community Engagement in Precision Medicine Education

Nonprofit organizations play a vital role in making cancer education more accessible.

More

February 4, 2026

Developing a Precision Medicine Lexicon for Cancer Patients

Precision medicine terminology is often inconsistent, technical, and overwhelming for patients and caregivers.

More

February 4, 2026

Educational Materials on Biosimilars for Cancer Patients and Caregivers

With the U.S. introduction of anti-cancer biosimilars in 2019, understanding patient perceptions became vital.

More

February 4, 2026

Tourism Market Research

Ready to Launch Research partnered with an international advertising agency to conduct a comprehensive tourism market research study aimed at increasing travel from the U.S. to a Caribbean destination.

More

February 4, 2026

Utility Innovation for Low-Income Multicultural Consumers

A major West Coast utility services provider partnered with Ready to Launch Research to better understand the habits, priorities, and pain points of low-income, multicultural households.

More

February 4, 2026

EV Secret Shopper Study

To better understand the electric vehicle dealership experience, Ready to Launch Research conducted a secret shopper study evaluating how sales staff present hybrid and electric vehicles.

More

February 4, 2026

Automotive Ethnography

Ready to Launch Research partnered with a leading automotive design team to explore user experience challenges and opportunities in hybrid and electric vehicle design.

More

February 4, 2026

Tuition Reimbursement

Ready to Launch Research conducted a comprehensive education market research study to explore how tuition reimbursement programs impact employee motivation, retention, and recruitment across major industries.

More

February 4, 2026

Creating the Library of the 21st Century

Ready to Launch Research partnered with a municipal library system to conduct a comprehensive community needs assessment aimed at shaping the library's long-term strategy.

More

February 3, 2026

Beauty and Wellness Qualitative Interviews

Ready to Launch Research was engaged by a prominent beauty and wellness brand aiming to understand consumer perceptions and purchasing behaviors related to their bath, spa, and aromatherapy products.

More

February 3, 2026

Understanding Consumer Perceptions of the Lemon Law

Ready to Launch Research conducted a mixed-methods study on consumer attitudes and behaviors related to California Lemon Law claims.

More

February 3, 2026

Private School Enrollment Study

A private college preparatory school in Southern California partnered with Ready to Launch Research to investigate declining enrollment trends.

More

February 3, 2026

User Testing for Geriatric Non-Profit

A national nonprofit organization partnered with Ready to Launch Research to conduct nonprofit market research focused on the user experience of a newly launched geriatric data platform

More
Request a Bid